Berry & Green

Creative. Strategic. Communications.

Christmas Gifting

Here's a knocking indeed! This week we are metaphorically knocking on doors delivering Xmas treats from our lovely friends at Ole & Steen to our lovely friends in the media. But we're also including some extra bits and pieces in our deliveries - for the good people who man (and in some cases, woman) the post rooms and receptions of our media chums. 

You'd be surprised how delightfully grateful the post room staff are. Because I get the impression that we are the only people who do this - remember to thank the hard-working folk without whom most of these organisations would collapse into anarchy with news desks fighting against advertising for access to incoming mail.  

We think of them for two reasons. Firstly because it's a kind thing to do; but secondly because it can't be hugely well-paid and as a result any little extra will go a long way.   

On my travels around our city, delivering, especially at this time of year, I am constantly reminded that we are fortunate to be able to live reasonably comfortably, eat in some wonderful restaurants and visit some amazing places. For many, this is out of reach.  

In a week when the news reports that four million children live in poverty - in a country that only HAS 11 million children! - it's more important than ever that those of us with enough, just enough, more than enough, help those without. Whether it's doing a bake sale for Action Against Hunger as the good folk at Tonic PR and Foodism did last week, or filling a Reverse Advent Calendar - as the splendid Lucy Dunn at The Pool is doing - with food for families in need, or anything similar, we all have a role to play as times get tougher.  

And for those working in offices with post rooms, as my mate Billy Shakespeare once wrote, "Anon, anon. I pray you, remember the porter"........